The Las Vegas Strip is the brightest spot on Earth as seen from outer space, which served as our inspiration for offering a visual concept infused with a fresh and innovative take on the traditional Vegas theme event. The challenge of transforming the expansive and raw Hall S3 of the Las Vegas Convention Center was met by creating a luminous central corridor, or Strip, that interconnected a series of Zones where guests enjoyed an array of culinary and interactive entertainment elements.

The event was hosted for approximately 2,800 guests and was supported by in excess of 150 TOCA Events staff.